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SearchCap: Net neutrality, AdWords grants & EU licensing fees

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: European press agencies push for licensing fees for their content from Google, FacebookDec 15, 2017 by Greg Sterling It remains to be seen whether European legislators and regulators will pick up […]

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European press agencies push for licensing fees for their content from Google, Facebook

Google has faced off several times against European news publishers and governments in Germany and Spain, seeking to get the company to pay copyright fees for the indexing of news content. Google has largely prevailed in these instances. However, that hasn’t deterred publishers from continuing to make the case that the US internet giants should […]

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Optimizing for Hanukkah: Sometimes it’s still strings, not things

My wife came to me with a problem. She wanted festive, whimsical, and potentially matching Hanukkah pajamas. But there weren’t enough options coming up in Google under one spelling of the holiday’s name, so she told me she was systematically going through all spellings to compile her list of shopping items. I was pretty surprised […]

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Google Ad Grants policy changes include 5% CTR minimum, up from 1%

Google is making changes to Ad Grants, the AdWords program that provides search advertising grants of up to $10,000 per month to non-profits. As first reported by Robert Brady of Clix Marketing, advertisers and agencies began receiving email notification this week extolling the fact that more than 35,000 non-profits participate in the Google Grants program and news […]

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Search in Pics: Life size Google snow globe, Bing bean chair, Menorah & more

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Life size Google snow globe: Source: Instagram Bing bean chair: Source: Twitter Google Dublin Menorah: Source: […]

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